Google Analytics Tab
The Advanced mode for Google Analytics helps you understand how
data is collected and then processed as readable reports.
Additionally, you will also learn the use of configurations such
as Custom Metrics, Custom Dimensions, as well as Event Tracking
for collection of business specific data. The course shall also
demonstrate the advanced techniques for analysis with use of
channel reports, segmentation, custom reports, audience reports,
along with marketing strategies such as Dynamic
Remarketing/Remarketing that show specific ads to the customers
that have once visited the website.
Study Guide:- Read Here
You will now test your competence for digital analytics expertise & best practices in Google Analytics domain. This assessment test consists
of a total 70 questions with 60 minutes completion time.
If you halt the assessment in advance or before the timer goes
off and you haven't answered correct enough questions, you won't
receive the pass certificate.
** You need to score at least 80 per cent or higher to acquire the pass certificate.